Wet hair effect
Slicked-back hair reigned supreme this season, in two versions: loose but pulled back on top, and mermaid-like with strands on or around the face. The former, and more practical, was the look stylists used at Helmut Lang. Models walked the runway with slicked-back hair, as if they’d just stepped outside with slightly damp hair that had been blown dry by the wind. To create the look, lead stylist Jawara first applied a thickening spray, then dried the hair with a round brush to create lift. For texture, the stylist dried the ends and pinned the strands. To give the hair even more volume, he added shine gel, applying it from root to tip, then smoothed it with shine oil.
Jawara was also responsible for the Prabal Gurung models, where he created wet, mermaid-like curls. He applied a strong hold mousse from root to tip. He then divided the hair into three sections, applying gel through a bun at the front and tucking a strand behind the ear, leaving a few strands hanging loose and pinning the rest at the nape of the neck to form a cross. He finished with a strong hold spray on the facial hair and set the style with a blow dryer.
Side parting
Partings are back – both straight and to the side. If the former will not surprise anyone, then the side option was chosen for their shows by many brands, for example, Fendi, Max Mara, Mugler, Emilia Wickstead, Mugler, Tory Burch.
At Monse, global design lead Kien Hoang created a wet-look look paired with a side part that was set with a strong hold spray. The wet-look/slicked-back ballerina bun hybrid that was all the rage last summer is reminiscent of the 2010s hairstyles that are on the rise again.
Light wave effect
The perfect Barbie hairstyles of summer 2023 and this year's “Woodstock waves” have given way to weightless, elegant curls, as seen on the Chloé runway.
“For fall, we're continuing the retro theme, but going for a sleeker look,” Jake Schaverien, a stylist at Hari's, told Harpers Bazaar. To achieve this look, he suggests curling the hair with a brush or rollers, then brushing through and adding a shine spray.