Gloria Jeans
The brand launched the premium line GJ Black. It includes structured jackets, laconic trousers, shirt dresses and combinations, draped midi skirts, knit tops, and accent trench coats.
12 Storeez
The brand presented a capsule of swimwear for the summer. It includes both new items and already favorite models. The swimsuits are made from certified recycled nylon, which 12 Storeez has worked with for the third season in a row.
“The colors of the beach collection are dark chocolate and baked clay, which beautifully highlight the tan, as well as classic black and milky shades that appear in the capsule from year to year,” says Irina Golomazdina, creative director of 12 Storeez. “These shades will be relevant for many seasons to come and can be combined with our textiles, knitted and cut jerseys, as well as accessories: flip-flops, beach bags and cosmetic bags.”
KChTZ
The Best of Moscow clothing collection, which is dedicated to the names of various districts of the capital, has been replenished with new names: Khamovniki, TSAO, Chertanovo. A total of 12 titles are planned to be used.
“We are confident that Khamovniki, Central Administrative District, Chertanovo and all the other corners of the city beloved by our hearts are a brand and a sign that distinguishes each of us in the crowd and that we want to share,” the brand team comments on the collection. “At a meeting with friends, on the way from training, while walking the dog in your neighborhood – you are at home and you want to declare it.”
Lime
The spring lingerie collection Lazy Morning includes new items (cropped cardigan, long sleeve and tops) and bestsellers (bras, bodysuits, briefs, tangas, shorts, shirts) from the Underwear and Loungewear lines. The collection’s color palette ranges from berry shades to lilac-pink and blue-gray.
NetWork
The collection for women and men again plays with the mixture of styles: classic, casual and sports. The main thing is relevance and comfort. The women’s line includes jackets, trousers, blouses, a variety of skirts and dresses, and Bermuda shorts, while the men’s line includes cropped trench coats, light jackets, pullovers and cardigans, inspired by the images of naval officers and travelers of the 20th century.
Peserico
The women’s part of the new collection, “Keepers of Their Work,” is inspired by Peggy Guggenheim and Venice, for which the art collector and philanthropist had a special love. The collection contains a lot of cotton and linen, weaves of threads and yarns reminiscent of fishing nets. The dominant shades are pink, coral and terracotta, as well as colors inspired by Venetian plaster – a shade of light beige and the color of Murano glass – light lilac.
lol
The Peacock Eye butterfly is the main character of the new collection. At the beginning, Oksana Lavrentyeva, the founder of the brand, drew a mandala with a butterfly as a symbol of transformation. Then artist Ksenia Dronova joined the work and turned Oksana’s drawing into a print.