The jewelry company Alrosa Diamonds has released a new collection LETHE, inspired by the beauty of the water surface. The name itself refers to ancient Greek mythology, which mentions the river Lethe, flowing in the underworld.
“Genuine diamonds,” the company says, “are the same absolute symbol of eternity as Lete in myths: they exist beyond the boundaries of time, and the mobile radiance, forever locked in precious facets, delights and hypnotizes with natural beauty.”
The brand's jewelers settled on abstract design and pavé technique, when precious stones cover most of the product. The main feature of LETHE was “the smoothness of forms, reminiscent of soft waves on the surface of a river.” The collection included pendants, bracelets, earrings, studs, brooches, as well as open, multi-tiered and single rings, collected into multi-layered precious sets.
The jewellery was first presented at the St. Petersburg Contemporary Art Fair 1703 as part of the immersive installation “Flow of Light”, created by ALROSA Diamonds in collaboration with FRESH.GLASS, a team exploring the nature of glass.