The German shoe brand Salamander has shown an advertising campaign for its new autumn-winter 2024/25 collection. It was attended by theater and film actor, producer Milos Bikovic, who acted as the brand ambassador. In the campaign, Bikovic was filmed as a writer. The idea belongs to Lada Arzumanova, the photographer is Olga Tuponogova-Volkova.
The advertising campaign featured key models from the Salamander men's shoe collection: leather derbies, sneakers made of grained nubuck in a smoky blue color, classic brogues, a leather bag, and a matte leather briefcase.