Beauty

The Elemis brand announced a promotion for the birthday of its flagship boutique

The Elemis brand announced a promotion for the birthday of its flagship boutique

The Elemis brand appeared in London 34 years ago thanks to entrepreneur and investor Linda Steiner. She wanted to create a brand of natural cosmetics with effective formulas. Steiner invited three co-founders: Noella Gabriel, Sean Harrington and Oriel Frank, who began developing the formulas and philosophy of the brand.

In 2003, Elemis introduced its first hit – the Seaweed Pro-Collagen face cream, which intensively moisturizes and fights age-related skin changes, with an innovative gel texture. Three years later, Elemis patented Tri-Enzyme Technology – a special combination of three enzymes helps renew the skin without damaging its microflora. In 2016, the brand released the “Superfood” collection, the formulas of which are based on superfood vitamins and antioxidants and prebiotics needed to maintain the balance of skin microflora.

In 2008, the brand received the prestigious beauty industry award CEW Achiever Award, and a year later – the CEW Special Industry Award. In 2020, Elemis was named the UK’s Best Premium Skincare Brand by The Sunday Times Style.

In 2021, the brand opened its first flagship store in Moscow, in the Aviapark shopping center (4 Khodynsky Boulevard). From December 1 to 3, the brand’s birthday will be celebrated here, which means surprises await guests of the boutique: consultations and express spa treatments with the brand’s bestsellers from the Pro-Collagen, Superfood and Dynamic collections with leading brand experts, as well as gifts with purchase and refreshments.

About author

I pass by being that person liable to duty, but who cannot resist the flights of imagination. I have always loved the legends, the myths and the stories of the old and distant times with my whole being. In high school I fell in love with the history of art and I made it the object of my university studies. Once I graduated, I dusted off an old flame: that of children's literature. I rediscovered the beauty and importance of illustrated books and books, where, to a quality text, images are added that give strength and enrich what is narrated with meaning. It can be said that illustrators often make real works of art! It was then that I decided to follow this passion of mine both as a volunteer, entering the ranks of readers born to read, and in my work as a librarian. I am a greedy devoured of illustrated books (I have an absolute weakness for the stories that have bears or wolves as protagonists!), I love simple stories that know how to strike and surprise. I hate pigeon-holed books in a specific age group and readers in a certain category of readings. I think everyone is different and deserves to choose (and be chosen by the books) without constraints, in complete freedom! [email protected]